Behind the Poster

Druga strona plakatu, 2010, 52 min.

Behind the Poster (2010)

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New York Festivals, International TV & Film Competition
Silver World Medal


Director Marcin Latallo
Screenplay Marcin Latallo
Cinematography Marcin Latallo
Music Agim Dzeljilji
Producer Wojciech Szczudlo, Witold Bedkowski


In the postwar Polish reality where the streets were gray, posters were not only a better propaganda medium; they were the only color in otherwise dull city landscapes. Polish designers, constrained by massive censorship, elevated posters into a functional art; very subtle metaphorically, yet expressive beyond its dimensions. What was later named the Polish Poster School initiated a quickly adopted artistic trend, which transformed posters in all of Europe. The film features archive material with the masters of the Polish poster school: Henryk Tomaszewski, Jan Lenica or Roman Cieslewicz… with leading poster artists from Poland and France, with film directors and art critics, and a wide selection of historical posters…